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The pandemic has changed things so much and so consistently, we have started to accept all the changes in behavior as necessary. The changes in consumer behavior specifically, regarding the…

The full picture of the new iOS14 update is going to be revealed only when the real number of total users that have updated to iOS14 gets revealed. This is…

Facebook garnered immense popularity as an app and a social media platform for different reasons. Currently, it is among the most popular social apps that are used for digital marketing….

On January 4th of this year, WhatsApp published its privacy policy updates online and caused a bit of a frenzy among its users. It wouldn’t be an exaggeration to call…

Whether you are an established business name or a budding small business trying to build a killer business strategy, you need to improve your online presence so that it makes…

Instagram is as much of a business platform now as it is a social platform. Whether you are on the Application for creative and community reasons or for business-related reasons…

Shopping experience and behaviors have changed drastically ever since the pandemic first hit us in the first quarter of 2020. So much so, that the unforeseen acceleration of online shopping…

Social media marketing might just be your beacon of light for digital marketing in 2021, as it saw a significant increase in engagement and a complete turn around from all…

Apple is known for its privacy terms and requirements to protect its user’s data and important information. It has been internationally known for its security standards both in the system…

2020 has been an uncanny year for many reasons and advertising isn’t an exception. Marketers have had to deal with rapidly changing behaviors and a stagnant marketing environment at the…