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If you have a business, you are your own website. Yes, it’s time to take a deep breath! And update your website. The process can be a bit daunting. But you can get through it. A website speaks of the quality that your products and services offer. So there isn’t a one-size-fits-all solution. But as you undertake this project, there are certain features that you MUST have in your mind to build a website user and SEO-friendly.

    • Keep It Simple

      The design of your website can be the reason if the customer says YES or NO. It could actually put an impact on their purchasing decision and call to action behavior.

      Too simple, right? But aesthetically pleasing. Have a look on another example:

      Again, simple but elegant & graceful!

      There are businesses who want to put and sell everything on their website. Fair enough! It’s understandable that you want to put the best of products right out on display.

      But why do we ask you NOT to overflow it with too much information is because it clutters your website and eventually your users will get overwhelmed. It will not deliver a good user experience. And we don’t want that, right?

       

    • Mobile-Optimized Design

      More than one-third of online searches worldwide are made using smartphones. That means Google gives ranking priority to websites that deliver a great mobile browser experience.

      Because there are so many people using their phones to perform Google (or any other search engine) searches, it’s important to make sure that your website is properly optimized for mobile usage.

      Your customer is most likely to click away if they are met with a non-mobile optimized website. They are not going to spend hours and hours on your website for the information they are looking for. They have lots of options to do so! So get a website developer who ensures your website is mobile-optimized.

       

    • Quick Load Time

      Today, the users have a shorter attention span time which is why your website can’t just stay stuck for more than 3 to 5 seconds. You need to choose the graphics wisely because if they are heavy they might increase the speed of your website’s loading time.

      Users expect a page to load instantly when they click on a link, allowing them to look for multiple options efficiently. Even a one-second delay in loading time sometimes results in 1% fewer page views and a 16% decrease in customer satisfaction. And this is not a good enough reason to lose a customer!

      Annoying, right? This is what we DON’T want them to experience. Don’t waste more time! Go make sure that your website doesn’t take that much time to load.

       

    • Visual Storytelling

      The term “storytelling” means to share a moral value or story with clear plots, characters, and the narrative point of view. If you’re trying to get your creative juices flowing, learn how to create a compelling storytelling website. Here’s an example:

      The Boat is an interactive game graphic novel website. It lets the users follow steps, read the novel, experience the dangerous routes and escape with the heroes and villains. It almost gives you a real-life game experience.

      Creating a combination of 2D and 3D in projects has also become really trendy these days. It provides a unique depth. One can use it in different areas – logos, websites, advertising videos etc. You can look for amazing website development service in Dubai who can put some soul in your web design.

       

    • Call To Action

      As a website designer, CTAs are relevant because they encourage the audience to take action there and then. Ultimately, the objective of any website is to guide your customer in the buyer’s journey to eventually make a move or a purchase.

      Below are the examples of the types of CTAs you might use in your website:

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    • Useful Pop-ups

      Yes, we get it – pop-ups are annoying! They are invasive and distracting. But we would still recommend them. Because pop-ups advertising works better when they are appealing to the visitors and also enhance their experience by giving them something extra.  So ensure that your pop-ups are not just effective but also interactive.

If you have a business, you are your own website. Yes, it’s time to take a deep breath! And update your website. The process can be a bit daunting. But you can get through it. A website speaks of the quality that your products and services offer. So there isn’t a one-size-fits-all solution. But as you undertake this project, there are certain features that you MUST have in your mind to build a website user and SEO-friendly.

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