Christine Cosmetics is a leading makeup brand in Pakistan that has been in the region since the last 10 years. Point Blanc has been managing its social media handle for the last two years. We are proud to have launched its social media and witness it grow since the last 2.5 years. The idea was to engage the young and the old makeup loving female population of Pakistan.
Overview
Their Facebook handle is a massive onslaught of comments, queries, event announcements and makeup tips and tricks. The challenge was immense as we had to promote the brand without using human faces! We overcame by touching consumers on the many benefits of
their makeup, their super affordable prices, and got them endorsed by popular bloggers/influencers.
It is one page has only grown organically and has continuously seen success. Point Blanc has increased their sales in-store footfalls and online sales by more than 300% in the last 2.5.
PROJECT
Social Media Strategy
CLIENT
Christine Cosmetics
SERVICES USED IN THIS PROJECT:
Content Development
Creative Artworks
Facebook Marketing Services
Videography
Conversion Optimization
Instagram Marketing Services
Social Strategy/Profiling
Social Management
Content Marketing Services
Success Stories
65,146 Fans
most popular makeup page
Over 280 Reviews
pure organic growth
45% Engagement
300% above industry average
Active Social Media
It’s Facebook & Insta handles are active at any time of the day.
Product Related Content
Content related to products and what it can do are key touch points on social media.
Influencer Marketing
Christine gets endorsed by popular social influencers and that has aided alot in its success.
Reputation Management
Great PR, events, live video are other factors that have helped in Christine’s organic growth.
Catapulted its social media
Channel to above 60,000
Followers by relying on
Organic growth.
Point Blanc Media has been the official Digital Media Agency for Christine Cosmetics for the last 2 years. Their engagement rate has continued to grow over the last 2 years making it one of the most active social handles of all times.
GET YOUR FREE CONSULTATION TODAY
info@pointblancmedia.com